Electronic Gift Cards

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One of the easiest ways to increase sales for your business is to add gift card programs. Electronic gift cards can be an effective way to attract new customers and increase sales from existing customers. In addition to being excellent revenue generators, they also enhance brand awareness and offer a more convenient alternative to paper gift certificates.

Polling indicates over 80% of consumers say they plan on purchasing a gift card for somebody within the next 12 months

Statistics show that over 95% of purchases made with gift cards EXCEED the face amount of the gift card

Benefits of Electronic Gift Cards

  • Programs are VERY inexpensive to get started making the return on investment very easy to attain

  • No additional hardware is required

  • Census data shows that up to 15% of gift cards are never redeemed… this can pay for the program in itself

  • Consumers keep these cards with them so they act as a mini billboard to advertise your business

  • Gift cards are not treated like credit and debit cards in the way of fees…no percentage of the sale is taken; only a small transaction fee

  • Virtually eliminates the possibility of theft since cards have no value until activated

  • No cash back to customers—if the transaction is less than the face amount of the gift card…..this means they MUST come back to your store in order to spend the remaining amount on the card or forfeit the remaining balance

  • Reporting and bookkeeping made simple… online portal allows you to see exactly how many gift cards have been issued and how much is on each one by looking at a simple spreadsheet